Since April 2002 I have worked in a freelance capacity for a number of clients and agencies in and around London.

Responsibilities and achievements

Outsourcing and coordinating a range of print production projects including outdoor, ambient and general large format branding, point of sale, magazines, direct mail and promotional marketing materials and merchandise. I recently completed a number of field marketing projects for Haygarth on behalf of their top client Nokia. One project required the outsourcing of the supply, construction and branding of a number of promotional structures onsite at the Carling weekend (Reading & Leeds) and the O2 Wireless festival (Hyde Park) in the UK.

On behalf of Nokia USA I was responsible for outsourcing a point of sale campaign to support the launch of the N-Gage handset. The US based client in question insisted on the production being handled in the US and consequentially I had to negotiate with and visit a number of suppliers in the United States.

In addition to offering an outsourcing service for specific projects I offer cost consultancy where I carry out a comparative analysis of supplier costs for previous projects along with a qualitative assessment of the existing supplier base and buying processes entailing where necessary process mapping.

BT-Phonesites had sole responsibility for managing the sales and fulfilment of outdoor advertising campaigns on British Telecom’s stock of telephone kiosks in the United Kingdom. The company sought to establish BT kiosk external sites (“Streetsites”) as a major static offering alongside established and competing street level products such as Six Sheets and other street level billboard sites.

Responsibilities and achievements

Working towards the strategic objectives of the company I managed a team of three, with responsibility for liasing with internal and external clients along with third party suppliers to manage all aspects of campaign delivery including outsourcing print and production, coordinating campaign posting, new product development and mapping and site selection. Specific achievements include:

The design and development of new products for the Streetsites medium, adding value to the existing stock and enhancing interest amongst new and existing clients. An essential aspect of this area was the development and management of close relationships with key staff at British Telecom, clients and third party suppliers. In addition to monitoring technological advancements and advising on potential development opportunities for the medium. Working alongside both BT and a number of engineering companies I project managed the design and development of planned improvements to the existing stock to deliver a solid and more desirable exterior display.

Responsibility for project managing enhancements to the existing Geographical Information System (GIS) to ensure greater accuracy with respect to site selection for general and campaign specific purposes. This enabled the company to benefit further from the inherited advantage of having pre-existing sites in high street areas with few alternate outdoor sites and enabled them to differentiate the Streetsites medium through an enhanced ability to select key sites on a client-by-client basis.

Working alongside key supply partners I project managed the development of a bespoke perforated vinyl for external branding as an alternate option to the costly and patented Contravision product with a view to reducing production costs and lead-times.

Production Manager

Taxi Media was the leading London style Taxi advertising contractor in the UK prior to the company being purchased by Clear Channel leading to the separation of the two companies operating under the Associated Media Holdings umbrella.

Responsibilities and achievements

On joining Taxi Media & Phonesites I was tasked with managing a team of two to address historical failings with respect to campaign production. Specific achievements include:

Management of all aspects of print production for advertising campaigns across both companies including the development of an extensive supplier portfolio in order to expand production capacity, enabling the procurement of a wider range of products and services.

The development and implementation of new processes and systems to manage all aspects of production and bring greater efficiency and capacity to the business, with the aim of enabling it to sell later and consequentially improve its competitiveness within the outdoor market.

Design and development of new products for both companies to create interest within the outdoor market, this entailed the management of relationships with internal and external clients along with key departments within British Telecom, the Public Carriage Office and Transport for London to ensure successful fulfilment.

Viacom Outdoor is the UK's leading transport media sales company and offers a considerable portfolio of advertising and sponsorship sites throughout the UK. Covering the UK's buses, London Underground, Docklands Light Railway, tram, national rail and coach networks.

Responsibilities and achievements

Working within a production team that spent approximately 4 million on print annually my main task was to manage the production requirements of a 40 strong National Sales team and their clients. Specific achievements include:

Managing the transfer of the company’s production facilities from Manchester and Nottingham to the London head office, this entailed responsibility for the recruitment and training of two staff within the department.

The development of an extensive supplier base to improve capacity, lead-times and cost benefits.

Demonstrating influence over the department’s purchasing strategy to enable its transformation into a stand-alone profit centre.

The introductory training of new members of the sales team in order to develop both their understanding and relationship with the production department.

Working with the systems team to develop a departmental MIS system.

Augustus Martin is one of Europe’s largest printing companies specialising in large format Screen, Digital and Lithographic printing. Reporting directly to the Head of Production I was responsible for the management of print production for a variety of clients, including McDonalds, Sega and Viacom Outdoor along with agencies including Leo Burnett, J Walter Thompson, Saatchi and Saatchi and Claydon Heeley.

Responsibilities and achievements

Liasing with all internal departments, suppliers and clients to manage the brief from receipt of artwork to delivery utilising production and estimating MIS systems.

Demonstrating a full understanding of the various pre-press, printing and finishing processes, along with materials and inks.

All aspects of procurement from suppliers including repro, film conversion, trade printing, finishing and packaging.

Allocated to work primarily on new client business to ensure the company secured repeat orders.