Running several entertainment web sites respons
Responsible for sales, marketing and PR for this unique online and SMS auction service. Milestones include:

• Featured in The Daily Express newspaper
• Ran a co-branded sponsored auction with The Sunday Express newspaper
• Promoted as technology partner to millions of TV viewers during a one month auction advertised on TV and online in association with Sit-Up Channels, the UK’s fastest-growing TV retailer

In addition to general promotion and marketing of the site and its SMS service I was single-handedly responsible for generating sustainable ongoing revenue streams from third party commercial advertisers/sponsors across a wide range of sectors (including data collection/list broker companies, market research organizations, and email broadcasting providers).

Responsible for business development (sales, marketing), finance and operations as an executive director for this small (12 staff) IT and skills solution consultancy. Recruited for my extensive experience at both strategic and operational levels in order to devise and implement strategies to drive the company’s growth, and with full P&L responsibility, key aspects of this role include:

• Preparing and implementing the company's sales and marketing plans;
• Contributing to the company's mission and vision statements;
• Setting income and quality-driven targets and monitoring KPI’s;
• Overseeing the development of key accounts;
• Defining and promoting new products and services (including blended learning solutions and bespoke training options) and coaching the team to move from a transactional-based to a consultative-led sales approach to enable the company to attain and sustain competitive advantage in a highly competitive market place;
• Developing key strategic partnerships with external organisations;
• Dealing with all matters relating to PR as part of the overall marketing plan;

Working as a self-employed consultant reporting to two medical doctors seeking to develop a business treating heroin-dependant people with a revolutionary new drug, I prepared the business plan which successfully raised first-round funding of £3M.

Founder member of a start-up company which was Europe’s first closed online service for medical doctors. My focus was on developing the member base (in 2002 membership had reached 70,000 UK doctors) and partnership relationships which generated substantial revenue streams for the company. Key aspects of the role included:

• Preparing the company's sales and marketing plans;
• Developing and personally managing key accounts which provided substantial ongoing revenue streams for the company based primarily upon contractual/retainer agreements;
• Managing the sales and marketing team to achieve and exceed monthly revenue targets;
• Key account partnerships secured with clients including NOP, Medical Protection Society, SmithKline Beecham.

A wide remit responsible for the success of (at the time!) an ambitious leading edge technology project which led to the establishment of Europe’s leading closed online service for lawyers. Owned by an established international publisher of magazines and directories for lawyers, I led a dedicated team which recruited 30,000 lawyer members to the service. Key aspects of this role included:

• Managing a team including both IT and sales professionals to ensure that the service was a self-financing business unit within the organization as a whole;
• Editing a hard copy magazine used to promote the service ('Online In Print') and which was instrumental in recruiting subscribers to the online service;
• Editing a magazine and digest which provided articles on the latest developments in IT law ('IT and Communications Law Journal and Reports');
• Preparing marketing materials including press releases and other hard copy direct marketing materials
• Joint author of a paper on the use of teleworking by UK law firms which is available at http://www.bileta.ac.uk/97papers/97-2.html

Working as a personal injury and commercial debt recovery executive assisted by two secretaries and a trainee legal executive and dealing with both legally-aided and privately paying clients.