Brief - Apartment Glasgow is involved in the provision of self-catering accommodation in the west end of Glasgow. My task was to create a corporate identity that helped market the company towards families visiting the city looking for a home from home and an alternative to hotel accommodation.

After receiving the brief I created five initial logo designs and then had a consultation with the client. The client then selected a logo to proceed with and I then created an appropriate layout for the corporate stationary. At the end of the project the client and I were both happy with the final outcome which has succeeded in attracting tourists to their west end accommodation.

Final Product - Company logo, Business cards, Letterheads, Promotional flyers & posters

Brief - Create a modern and fresh corporate identity that was unique and instantly recognisable within the field of engineering.

By meeting with the client on a regular basis, listening to their ideas and researching other engineering companies I was able to effectively answer the brief and deliver a highly satisfying identity package.

Final Product - Company Logo, Business Cards, Letterhead

This project involved the review, rebrand and reformatting of a large number of powerpoint presentations to challenging timescales. Skills required: Strong Powerpoint skills, The ability to create new templates, The ability to work to deadlines.

Brief - Targeting Innovation Ltd (TIL) provides technology and business management consulting services and project management for the public sector. During my three month placement within Targeting Innovation I led a project to strengthen the corporate brand on internally produced documentation.

Final Product - Developed and agreed a project plan, developed design templates and a house-style for all internally produced documentation e.g. presentations, tenders, reports etc that followed corporate branding guidelines, creation of a portfolio of graphics for use across the organisation, development and consolidation of a presentation and graphics library and trained staff on how to use the new resources.

In additions to this project I supported colleagues in delivering work for our customers including:

o Scottish Enterprise Dunbartonshire Geocaching Feasibility study (GPS Treasure Hunting) – (Get Active Loch Lomond) – Route Guide and A3 Posters,
o Development of graphics for an internal Business Innovation Framework,
o High Growth Start-up contract (Selling Scottish Enterprise Dunbartonshire) – History of Clydebank Timeline,
o Technology Venture Scotland – Creation of graphs for publish report
o Re-Branding the Innovation Relay Centre Scotland (IRC) - Combined IRC and TIL logos to create TIL focused branding for the project and updated all old documentation