SearchSearch

Sign In
 Sign in or Register
Buyer zone
Find skilled Sellers for your business
Seller zone
Sell your skills to UK businesses

About us

Contact us

FAQs

Testimonials

Site map

Can we help?
tel0845 371 0722
emaile-mail
Bookmark and Share
HomeDigital Marketing Director
[ Printer friendly ]

Freelance Digital Marketing Director Haslemere, Surrey

A strategic thinker who takes a practical view on all aspects of the marketing mix in B2B and B2C companies, ensuring new media is driven by marketing principles, not purely technological wizardry.

Rating:Unrated (New)
Hourly Rate / Cost:£111.11 per hour
Daily Rate / Cost:£888.89 per day
Available From:Now
Seller ID:251483
: Offers a discounted hourly rate to registered charities

[ Top | CV | Skills ]

CV (Curriculum Vitae) / Résumé

MSc, DipM, FCIM, MCMI, Chartered Marketer
Thom has lived, studied and worked in England, France, Liechtenstein and Germany, gaining invaluable marketing and management experience with large blue-chip multinationals.

Academically, his Bachelor of Arts degree in International Marketing Management, has been supplemented by the Post Graduate Diploma in Marketing, and a Masters of Science degree in Marketing. Professionally, Thom has maintained the award of individual Chartered Marketer status since 1999. Thom is a Fellow of the Chartered Institute of Marketing, where he stepped down as the Chairman of the West Surrey branch after 3 years in the role. He remains on the committee, and on the South East England regional board.

This is also backed up with membership of the Chartered Management Institute, Strategic Planning Society and Marketing Society - so is ideally qualified to provide you with a first class service.

Thom has been involved with the Internet since 1992, and is passionate about reclaiming the Internet for marketing purposes, and is one of his main reasons for starting this agency. An expert in e-Marketing, Thom has completed writing his first book - Play It By Trust; A Guide to Ethical e-Marketing - a website and opportunity to download one chapter will be available soon. He is also a regular on the speaker circuit, speaking on ethical marketing, e-marketing, web design for marketers and CRM, to name but a few.

Now based in Surrey, England he has the knowledge to assist all types of companies with marketing, management, customer relationship marketing (CRM), web marketing and design and quality (TQM) activities in most major markets.

Employment History

(Dec 2006 to Apr 2007)

Digital Marketing Director

London

Introduced digital marketing into this educational organisation, including developing an MSc in Digital Marketing, accredited by the University of East London. Started as the digital marketing consultant.


(Dec 2000 to Jul 2005)

Head of Portal Customer Interaction

Richmond, Hammersmith & Slough

In charge of the customer journey on the website, intranet and WAP site - a total of approx. 1.2 million Unique visitors every day. Also responsible for the e-CRM system and linking with offline and mobile systems. Previous roles within the company included responsibilty for the Personal Information management system for customers, and the registration system and data on the web and WAP sites


(Apr 1997 to Dec 1998)

Senior EMEA Product Manager - Woodworking Systems

Black & Decker, Slough & Idstein, Germany

Responsible for the new product development, promotion and merchandising across EMEA for the professional tools division - DeWalt, leading a team of 15 developers in 3 countries.


(Jul 1992 to Apr 1997)

Product Marketing Manager

Hilti AG, Schaan, Liechtenstein

Responsible for the development and launch of a group of new products for the company, world-wide. Also involved in strategy development, website evaulation and strategy, and new product development process design and implementation.
Previous roles included Marketing Controlling, including tasks such as strategy formulation and budgeting/forecasting

Professional Qualifications

BA (Hons) in International Marketing Management
MSc in Marketing
CIM Professional PostGraduate Diploma in Marketing
C&G in Computer Programming

Education

(Sep 2002 to Jun 2003)

University of Glamorgan

MSc in Marketing


(Sep 1999 to Dec 1999)

Cambridge Marketing College

CIM Professional PostGraduate Diplloma in Marketing


(Sep 1990 to Jun 1994)

Bournemouth University

BA (Hons) in International Marketing Management (2:1)
including a semester studying marketing in the IUT Aix-Marseille in Aix-en-Provence, France
and a year working in Liechtenstein for Hilti AG

Professional Affiliation & Writing

• Fellow of the Chartered Institute of Marketing (fellowship awarded Nov 2005) and awarded individual Chartered Marketer status in 1999 (retained annually since)
• Chairman of the West Surrey CIM branch management committee for three years; previously held the posts of Treasurer and Events & Sponsorship Co-ordinator, currently an elected member of the South East regional management board, controlling an annual budget of approx. £40,000
• Member of Chartered Management Institute; the Marketing Society; the Chief Marketing Officers Council and the Strategic Planning Society
• Business Mentor for the Prince’s Trust in Surrey, with success with a number of small start-ups
• Trustee of the village Internet Café & Drop-in Centre and the village recreation ground trust
--------
• Written articles on e-Marketing for various publications
• Written book on Ethical e-Marketing called ‘Play It By Trust’
• Wrote a monthly article for the Daily Telegraph Business Club, as their e-marketing expert

Assignment History

(This Seller has recently been shortlisted or contracted for the following people4 assignment)

  • Require a marketing strategist to work with a potential client to create a marketing strategy and positioning statement in preparation for sales activity. The company's product offering(s) is in the residential property market place and is broadly in the area of web-based, digital image management. The company lacks marketing expertise and is floundering in product detail. As a result there is no strategic basis from which to drive the sales processes effectively.

[ Top | CV | Skills ]

Categories & Freelance Skills

Administration Support

Categories

Skills


Education and Research

Categories

Skills


HR/Training & Development

Categories

Skills


IT & Internet

Categories

Skills


Management Consultancy

Categories

Skills


Marketing/Advertising/PR

Categories

Skills


Media & Creative

Categories

Skills


Recruiters: (Buyers)

To contact freelancers, please register as a Buyer

Register as buyer

Similar Freelancers


Freelancers: (Sellers)

To advertise your services please register as a Seller

Register as seller