Profile

• A highly motivated Advertising Agency Account Director, experienced in working with clients ranging from major blue chip brands to charities to start-ups.
• Has the unique ability to quickly put clients at ease and arrive at a "win-win" situation for his company and the client.
• Exceptionally client service focused, believing that "service makes sales", having worked with some of the world's most prestigious organisations including AT&T, Airbus, The Economist and Rolls-Royce
• Highly experienced B2B marketer operating internationally across a wide range of industry sectors and with a proven record in international advertising/global account management
• Highly Credible Manager, experienced in dealing with decision-makers at all levels of client organisations, from marketing departments up to the CEO
• A positive attitude to challenges and a strong team player
• Committed to delivering the most powerful communications solutions, on time, on brief, within budget.

Achievements

• Developed and took full responsibility for a range of Rolls-Royce advertising activities from niche product to national and international corporate campaigns
• Personally introduced, pitched and won the MS Society charity account
• Pitched and won Airbus North America and Braathens
• Headed up the Airbus worldwide account over 16 years, during which time Airbus grew from a one-product company to global market leader
• Developed the Strategic Marketing approach for Crest Nicholson
• Pitched and won AirTanker. Developed and launched the successful campaign aimed at the MoD, RAF and aerospace audiences, establishing AirTanker as 'preferred bidder'
• Pitched and won the STOVL and Domodedovo accounts
• Successfully introduced the Cobham account
• Developed a range of literature for GEC Avionics group
• Developed divisional activity from Vickers including: Propulsion (Kamewa water jets), Defence (Challenger II tanks) and Automotive (Cosworth engines)
• Pitched and won the Vickers Internet business
• Developed and launched the lobbying campaign to generate full support for the FLA (A400M) programme in Europe
• Co-ordinated international campaigns for key clients including Airbus, AT&T and Olympic Airways
• Lead the pitch team that won the AT&T European business and Air BP
• Set up agency hubs in key markets such as Miami and Hong Kong
• Received award for achieving the best results in the CAM programme

Skills

• Exceptionally Strong Sales Skills
• Ability to create "win-win" situation for his company and the client
• Strategic planning skills
• People management skills
• Excellent organisational ability
• Strong time management ability
• Excellent presenter
• Strong Communication skills - written and verbal
• Numerate
• Computer literate
• Quick learner - skills are all transferable to any role

Employment History

July 1998 - March 2006 - Stanford Burgess - Group Account Director

• Responsibility for a range of Rolls-Royce advertising activities from niche product to national and international corporate campaigns. Have developed and grown new revenue streams by attracting new business from Rolls-Royce Distributed Generation Systems and Rolls Royce in Germany. Maintained the Rolls-Royce extranet site
• Developed the Strategic Marketing approach for Crest Nicholson, involving advice on development sites and including comprehensive marketing reviews. Developed complete communications solutions covering a wide range of activities including national and local press advertising, posters, hoardings, agents' displays, direct mail, door drops, site plans, floor plans and brochures
• Personally introduced, pitched and won the MS Society charity account, developed and launched the Striking Back campaign. Currently running fundraising campaigns and CRM programmes including direct mail to SMEs and potential donors. Achieved record donations with the first MS mailing. Prepared the successful MS pitch to Strutt & Parker
• Pitched and won AirTanker. Developed and launched the successful campaign aimed at the MoD, RAF and aerospace audiences, which resulted in establishing AirTanker as preferred bidder
• Pitched and won the STOVL and Domodedovo accounts
• Successfully introduced the Cobham account
• Developed a range of literature for GEC Avionics group.

Clients Dealt With Included

Rolls-Royce plc Corporate, Rolls-Royce Civil Aerospace, Rolls-Royce Defence Aerospace, Rolls-Royce Marine, Rolls-Royce Energy, Rolls-Royce Aero Repair & Overhaul, Rolls-Royce Capital (engine leasing), AirTanker, Domodedovo, GEC Avionics Group, JSF (F135 STOVL Propulsion System), The Royal Aeronautical Society, The Multiple Sclerosis Society, Crest Nicholson plc (South and London regions), All African Resources, Zari Resources, Zareba, Lukoil, BAE SYSTEMS (SIFF campaign), Camus Cognac, Cobham, OAG

1996 - 1997-MGA - Board Director

• Developed divisional activity from Vickers including: Propulsion (Kamewa water jets), Defence (Challenger II tanks) and Automotive (Cosworth engines)
• Pitched and won the Vickers Internet business
• Developed and launched the lobbying campaign to generate full support for the FLA (A400M) programme in Europe

Clients Dealt with Included

Vickers plc, Kidde, Airbus Military (A400M), Charter plc, Esab (world leader in welding products and cutting systems), Howden (world leader in air and gas handling equipment), Pandrol (rail fastenings)

1993 - 1996 - Park Advertising - Osprey Park - International Board Director

· Overall responsibility for the agency's worldwide network of associate agencies

· Worked as Account Director on all of the agency's key international accounts

· Co-ordinated international campaigns in all languages, across a wide range of media and territories

· Pitched and won Airbus North America and Braathens

· Headed up the Airbus worldwide account over 16 years, during which time Airbus grew from a one-product company to global market leader

· Built and maintained an international network of agencies throughout the world Assessed and appointed agency partners in Asia, Middle East, Africa, North and South America and Europe

· Set up agency hubs in key markets such as Miami and Hong Kong.

Clients Dealt With included

Airbus (Worldwide), Aeroformation, EMC (Europe), Braathens, AT&T Microelectronics (Europe), AT&T Network Systems (Europe), The Economist, ABB Power Engineering

1980 - 1993 - Park Advertising - Associate Director

Subsidiary of Foote Cone & Belding

• Joined as Account Supervisor, heading up a range of prestigious international accounts. Promoted to Agency Associate Director

· Co-ordinated international campaigns for key clients including Airbus, AT&T and Olympic Airways

• Lead the pitch team that won the AT&T European business and Air BP.

Clients Dealt With Included

Airbus Industries, AT&T Microelectronics, Beefeater Gin International, Borzoi Vodka, Olympic Airways, John Laing Construction, South African Airways, SA Embassy, Satour, SAR, Air BP

1978 - 1980 - Gordon Procter & Partners - Senior Account Executive

Clients Dealt With Included

Olympic Airways, Beefeater Gin International, Northwest Airlines, International Harvester, Aston Martin, South African Airways

1974 - 1978 - Warwick Parsons - Graham & Gillies & Warwick - Account Executive

Joined as Market Information Officer; promoted to Account Executive

Clients Dealt With Included

Link House Publications, UTA French Airlines, Caterpillar, Whiteways of Whimple, Centronics Data Computer

Education

• First Class Junior Certificate, SACS, Cape Town
• First Class Matric, SACS, Cape Town
• Architecture, University of Cape Town
• CAM Certificate, London, Distinction in Communications
• CAM Diploma, London, Distinction in Industrial Advertising and Marketing
• Received award for achieving the best results in the CAM programme.