• LogLogic - Driving on-line corporate communications across EMEA, including SEO & SEM
• NetApp - Interim head PR, corporate communications and Web 2.0, EMEA,: FORTUNE MAGAZINE “BEST COMPANY TO WORK FOR” 2009 NetApp http://money.cnn.com/magazines/fortune/bestcompanies/2009/
o Driving strategic and tactical activity across the region with a team of seven agencies covering some 25 countries.
o Working with regional marketing managers to devise local strategy in line with corporate objectives
o Driving Web 2.0 strategy across the region; Mentoring agencies to achieve high standards
• European Parliament – strategic communications and Web 2.0 coach – media and other stakeholders
• Paratus Communications – UK-based PR agency - consultant
• LogLogic – driving PR activities in France; launch of the company in the French market
• Paris Welcome - magazine copy writer

• Responsible for providing international strategic direction to clients and creating new media coverage opportunities
• On-going portfolio management of international accounts, billing approximately £500,000 per annum.
• Planned and drove activity on the Adaptec account to reposition the company; managed corporate communications across Europe
• Wrote the Adaptec Reseller Newsletter, translated into five European languages and translated for use in various Asian countries
• Planned and drove activity on Cincinnati Bell Information Systems (CBIS) to reposition the company and widen its market appeal
• Oversaw 10 –15 members of staff, a number of pan-European and international clients; co-ordination of a number of international PR agencies on a variety of accounts
• In charge of the marketing activity for the London office. Member of senior staff committee. Part of the marketing steering committee for the Miller/Shandwick Technologies international brand
• Active part in new business sourcing and pitching

COMMUNICATIONS RESPONSIBILITIES: CORPORATE, CONSUMER, GOVERNMENT RELATIONS, ENTERPRISE, CHANNEL and MID-MARKET

Global NASDAQ-listed company- 15,000 employees worldwide – products & services aimed at consumer and corporate markets

• Instrumental in repositioning brand Symantec in EMEA not only as a consumer brand but also as a viable corporate marque
• Directed region covering 40+ countries, with an in-house team of 21, over 25 PR agencies and an annual budget nearing $5 million
• Set up and led internal communications in EMEA; change management implementation; M&A staff integration
• Drove all corporate activity throughout EMEA: acquisitions, earnings, CEO/senior executive visits and crisis management
• Positioned EMEA in line with corporate objectives as well as generating real excitement for products and services
• Architected and executed EMEA-wide communications and PR programmes
• Maintaining positive consumer product awareness whilst raising corporate profile to encourage investors and FTSE-500 clients
• Planned and implemented communications activities to support dedicated Government Relations activities, based on issues
• Drove PR excellence through direction, training and counsel of the PR team and spokespeople
• Expanded executive coverage: personality campaigns, corporate culture media engagements, & CEO/senior executive speaking opportunities on a variety of government and business topics to align Symantec leaders with other Silicon Valley luminaries
• Headed up EMEA communications during several merger/acquisitions in 2004/2005. Member of the senior integration team
• Communications lead on the European management board and European Operations Committee

• Responsible for working on a variety of new accounts won independently and in conjunction with Biss Lancaster (UK)
• Undertook pan-European media relations for a new web-based news service being launched via EU funding
• Strategic planning, implementation and reporting of a perception audit for Avnet to understand its European market position and subsequent branding and communications
• Drafting of European company presentations – external and internal audiences – and press releases
• Creation of Avnet’s key messages for use with all audiences. Drove client to identify true competitive USPs
• Strategic advice and input on Avnet’s European marketing plan
• Planned ArKaos’s European and US communications’ rollout
• Interim board director and lead on sourcing and acquiring new business for Euro RSCG Biss Lancaster
• Presentation training for senior management at Alcatel
• Strategic input into pan-European relaunch of Time International Magazine
• Working with the Centre Pilates in Paris to create awareness of Pilates in this new market

• Responsible for all areas of French business, including strategic development of the agency in France, new business, HR, IT and general marketing. Direct, hands-on responsibility for key European and global accounts
• Oversaw the day-to-day running of the Paris-based European headquarters, an office in Grenoble and an implant in Spain – 28 people in total
• Management of a team of five in the UK on one key global account

One of the country’s top 150 generalist PR agencies. Responsibilities included the traditional account management
roles on consumer and business-to-business clients.

Responsible for the market entry and training for use of an international payment product